Customers can use the store’s drive-through concierge services and the Tide Dry Cleaners Anytime service allows garments to be dropped-off or collected 24 hours a day.

Tide Drycleaners stores specialise in the GreenEarth Cleaning process and use Tide and P&G fabric care cleaning solutions for wet and drycleaning.

Procter & Gamble’s franchising and service business, which includes Tide Dry Cleaners, is led by Agile Pursuits Franchising Inc. (APFI), a wholly-owned subsidiary of P&G.

Jeff Wampler, APFI ‘s CEO, said the company welcomed the opportunity to join forces with the NDC group and help in the opening of its first Tide Dry Cleaners store.

He added that Tide has been leading innovation in fabric care since its introduction in 1946. “Consumers have told us they want more from a drycleaning service and we are thrilled to bring this innovation to Atlanta-area residents”