USA
America’s Best Cleaners (ABC) is excited to announce the extension of its impactful partnership with Dress for Success Pittsburgh into the year 2024, marked by the continued success of the EmpowerWear programme. EmpowerWear, a collaborative initiative focused on empowering women, supporting local communities, and promoting environmental sustainability, has witnessed significant achievements since its launch.
In conjunction with its local affiliate, Owl Cleaners, ABC will continue its commitment to collecting ‘gently used’ women's professional and casual attire. The pilot program, which ran from 15 August to 15 September 2023, will be further expanded and developed to maximize its positive impact on the community.
Through biannual collection campaigns and an engaging social media presence, the EmpowerWear partnership aims to provide professional and casual attire to women in need, fostering economic independence and enhancing access to employment opportunities. ABC, along with its partners Little Moon Marketing and Cleaners Supply, remains dedicated to positively empowering women in the workplace and contributing to the mission of circularity through apparel reuse in the nonprofit space.
Executive director of ABC, Chris White, emphasised the profound significance of the Dress For Success program, saying: “Our collaboration and launch of our pilot program with Dress For Success Pittsburgh seamlessly aligns with our core values of garment sustainability and circularity. This partnership not only empowers women but also magnizfies our local affiliates' positive influence on their communities and internal team culture, embodying our mission to create meaningful, lasting impact while minimizing our impact on the environment."
Tanya Vokes, CEO of Dress for Success Pittsburgh, added: “Being a part of the EmpowerWear pilot in 2023 has been hugely helpful to our organisation, resulting in over 1,500 donated pieces of business and business casual women’s clothing. These donations made it possible for us to provide clothing and employment readiness services to women heading into interviews and new jobs across the region. In addition, the initiative helped us raise awareness of our mission with customers who may be interested in getting involved as volunteers and MGC Networking Group members. We look forward to continuing to grow this partnership in the new year!”
To participate in the EmpowerWear program, Owl Cleaners customers can anticipate an enhanced experience, including hang tags and text notifications before their scheduled delivery. EmpowerWear garment bags will be provided along with drycleaning deliveries, with Owl Cleaners collecting donations on pick-up day.
“We’re looking forward to expanding the programme in the spring of 2024 to include Pittsburgh and four additional markets,” said White. “The goal is to have all ABC national affiliates on board by Q1 of 2025 to maximise our impact as a national affiliation.”
