USA
Tide Services, a subsidiary of Procter & Gamble (P&G), has opened its first Tide Laundromat franchise in Dallas. This new location is only the fourth Tide Laundromat in existence, with the other three in Chicago, making it a significant milestone for the brand.
To celebrate its grand opening, Tide Laundromat hosted a free wash weekend on 10-11 August. Customers enjoyed a complimentary wash on their first visit through the Tide Laundromat app, which offers convenient features like payment options, rewards, special offers and the ability to check washer and dryer availability before arriving, is set to be a valuable community asset.
FUN FOR ALL: Franchisee Patrick Elverum was on hand to welcome guests to his establishment and throw a custard pie or two at members of the the Skyline High School football team. Photo credit: Tide Services
An array of prizes, giveaways, food and family-friendly entertainment provided by Zona MX 99.1 FM on-site engaged the crowd and attendees had the chance to win a set of Texas Rangers tickets, including four seats and a parking pass, and qualify for exclusive discounts and promotions for future visits to Tide Laundromat.
The Dallas site houses Electrolux machines – 40 washers and 42 dryers – with AutoDose system to automatically dispense the correct amount of detergent and softener for each load of laundry. P&G brands Tide, Gain, Downy are delivered directly to the washing machines.
The ribbon-cutting ceremony took place on 8 August with the East Dallas Chamber of Commerce, and the franchise owner-operator Patrick Elverum was on hand to introduce guests to this innovative, community-focused laundry experience alongside Tide Services CEO Andrew Gibson, and the Tide corporate team.
This event marked the start of Tide Laundromat’s commitment to providing exceptional laundry services to the Dallas community.
“Dallas is our home, and opening our Tide Laundromat in Whiterock Marketplace reflects our commitment to the community,” said Elverum. “We’re redefining laundry as an enjoyable and convenient experience. Visit us and see how we turn a routine task into something you’ll actually look forward to.”
BAND AID: The Skyline High School band played their hearts out at the grand opening. Photo credit: Tide Services
Customers can drop off laundry for wash and fold services ($1.49/lb for next-day service or $1.99/lb for same-day service) or use the brand new, industry leading machines themselves. Wash and dry cycles at Tide Laundromat are designed to maximise cleanliness and save time, allowing customers to get in and out in as little as 35 minutes.
Tide Services, a subsidiary of The Procter & Gamble Company, is America’s premier provider of on-demand drycleaning and laundry services through its Tide Cleaners and Tide Laundromat brands. Tide Services is rapidly expanding its footprint across the United States, offering innovative laundry solutions and presenting lucrative franchise opportunities to investors with large scale goals.
For more information about Tide Services franchise opportunities, visit here
