UK
Johnsons Apparelmaster’s first buy-direct, bespoke leisurewear catalogue was launched at the end of September. The print and on-line resource enables existing and first-time customers to purchase the same high quality garments at a lower cost through direct order. Customers can self-select workwear in three categories: casual, corporate and protective.
Johnsons Apparelmaster has worked closely with Alsico, its specialist workwear partner for over 30 years, to design the catalogue.
The new Casual range offers a practical and cost effective solution that is designed for both men and women to feel comfortable yet stylish. The Corporate range takes a more formal approach, providing long term durability and pristinely presented garments. The wide range of protective Hi-Vis garments offers an ideal combination of protection and wearer comfort for anyone that works in hazardous conditions.
Helen Wood, operations director Johnsons Services Group, said: “Not only is the new direct order Leisurewear service extremely competitive in the marketplace, it offers a comfortable fit, a professional image, hardwearing value, top protection and advanced technology.”